Monthly Archive for July, 2006

The view never changes…Long Tail marketing as seen from the rank-and-file’s perspective.

The Long Tail Market, eBay Stores & other wistful thoughts. Skype founders use eBay cash to atone for Kazaa sins. Feedback changes are afoot while Keyword Ads are kaput. eBay India’s “Style Diva” promo… an “almighty chance” to meet Bollywood babes! How about your very own auction site to go?.. MyBidList is an interesting little site that begs a very big question.

Lights, Camera, Auction!..step-by-step instructions on how to employ videos in your auctions. Before you make the web store leap, you’ll need a domain…think twice about the name and what you pay for it. Another portable browser tool that allows you to compare prices within any site, on other sites.

Forget xBox, forget iPods… Read the rest …

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Bill Cobb suggesting a soupcon of fees to cleanse the palate.

eBay takes action to stem “Store-Flation” on the site by..what else?…increasing low-end Store fees. Many sellers react by threatening to take their knick-knacks elsewhere. Listen in as we discuss this latest turn of events and why this might just be the best thing that could have happened to you. While the news focuses on this correct action, the partnership with Yahoo produces some disturbing results as certain searches now result in ads that direct clicks off site.

Listen in to our interview with Gregg Greenberg from LiquidXS.com…an excellent source for front line manufacturer’s excess stock that you should consider adding to your sourcing mix.

What can you learn from the marketing professionals when it comes to writing compelling copy?…Why should your customers want to “own” your goods before actually buying Read the rest …

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“I can’t understand why people are frightened of new ideas…I’m frightened by the old ones” ~ John Cage
Aided by a lax sign-up process, eBay is an easy mark for fraud…the debate rages…why is the simplest step, credit card verification, so difficult to require?…and how is public ignorance of how safe credit cards are helping the stalemate. Has the Skype protocol been hacked? Yes, according to industry insiders…there is even a legit add-on to Google Talk that is cheaper. Sellathon posts the Top 10,000 eBay sellers by feedback…but what about the Top 10,000 by dollar volume?

3 steps to take in order to make sure that a USPS Money Order is not counterfeit Read the rest …

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Surrender Meg; resistance is futile.

The Continuing Crisis: eBay denies Google Checkout access to the”community”. PayPal’s prez quits, for “personal reasons” (echoing Custer at the Little Big Horn)…while the Google Borg goes about merrily assimilating all there is that is. My head hurts. Its like eavesdropping on conversation between Kim Jong-il and Anna Nicole Smith.

Is JyvePro a glimpse into what a Skype enabled transaction on eBay might look like? Hot deals on Overstock.com Warehouse returns. Are you using “custom pages” in your eBay store to their best advantage?…listen in on how to create a landing page. A&W Surplus offers its merchandise at auction. In the mood for a stand alone site full of Amazon inventory?…GMP is offering just that but you need to consider it carefully. Internet Retailer reports that your competition is investing Read the rest …

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Google Checkout arrives..”doing no harm” the old fashioned way.
Google Checkout is finally here..what’s it all about?…is it really the PayPal “Killer”?…How can you begin using it or should you?..Will eBay ever let it inside their walled garden? Enquiring minds want to know. Judge allows suit against Google to proceed that alleges Google is manipulating search results.

Currency thresholds..are you missing sales by not tapping into the same pricing strategy that Wal-Mart uses? A savvy eBayer uses a page from our Press release book to drive traffic to his site. Interested in the source for Vivitar reconditioned products…we’ve got it. A site that unscrambles Amazon’s ranking system.

From Starbuck Barista figurines to boxing nuns and pig catapults, Accoutrements is a terrific source for zany gifts. Ones woman’s trouble with numbers lead her to start a site Read the rest …

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